Character Development
In this session I was
introduced to production techniques and workflows as they relate to character
design. The character I create will be being used on a packaging that I
will also design and eventually produce prototypes for. The focal point is on the
character design as it relates to brand & pack design.
In the workshop I had to…
1.
Create a character that will be suitable
for a younger market, and can relate to the cereal brand.
2.
I then had to create a brand which
revolves around my character and cereal idea.
3.
Once my character and brand had been
created I then needed to find and create a layout for my cereal packaging.
Below are examples of my thought process and refinement ideas for my front cereal box cover.
Overall
I enjoyed this session, as I like to draw and sketch, as that’s how I first
found myself to be creative. However these days I prefer to be creating most
things on the computer. These drawings we were creating did not need to be neat
however my personality wanted to make them neat as possible so it
was difficult overcoming this OCD need. I feel that by practising my
drawings through doodling and being messy with them I will gradually become
better and not really caring to much on how neat the first few drafts of a
sketch will turn out. I have decided to further my "Monkey Munch"
cereal box.
