Monday, 22 February 2016

GeneratiCharacter Packaging

In this process and production workshop we would be focusing on developing our character we had previously created and placing them into a cereal brand. From my development in the previous character design I have decided to further my idea for a brand called "Panda Puffs". I decided to focus mainly on this idea as I felt it was the stronger contender and was best suited to a serial box character.
1.              I began by importing the initial front cover I had created as sketch, I made sure to adjust this file in Adobe Photoshop so that I could trace from it.
2.              I then imported the net of the cereal box which was provided to us and can be seen bellow. I used the pen tool to trace the shape of the box so I had a blank canvas to work from.

3.              After creating my canvas I then started to create my design from my sketch using Adobe Illustrator using the pen tool and using colours that would show my character in its best way.

To create my cereal net I have used tools in Adobe Illustrator such as the Pen and shape tool. I feel like doing this task has made think about the process I create things a lot more, as I normally work straight from the computer and not really designing and sketching as much as I used to mainly because I’m to into want to get to the main piece of work and being impatient. However I feel through drawing the design out first gives you a very clear idea of what your design looks like and knowing that my work can be improved on the computer shows me that there more potential and gives me a confidence boost in knowing my idea could look much better.


I am very pleased with my design and the process it has taken to make it. My design is based of a fiction brand called "Panda Puffs" this is a fun fruity puff cereal which appeals to a younger market. My aim for the colouring of the design was to make it subtle as I could for the target audience. I wanted the character and text to stand out the most on the box I feel I have done this. If I were to develop my design I would probably work on the background and try and make it more interesting than it is.